ACCESS RECORDINGS UNTIL 28 AUGUST 2026
In two recorded sessions, you'll learn how licensing really works, what makes a portfolio licensable, and why the artists who build lasting careers aren't necessarily the most talented.
They're the ones who understand the process.
Arrive with doubts and leave with how to prepare your work and yourself, to get your art onto the shelf.
This is not a quick hack, and not another download to add to the pile. It is a gentle room to pause, realign, and learn to take the next real step forward with purpose.
Learn how the licensing industry really works and discover why building a licensing career has far less to do with magically being chosen than you've been led to believe.
And underneath it all, a smaller question you rarely say aloud: Am I even talented enough to want this?
The practical tips you have saved read like a formula. They never speak to the fear, the doubt, or the silence you actually sit in.
You do not really know where to begin, so licensing stays a dream not an actionable goal
You are full of ideas and start more work in your head than you ever do on the page.
Art Licensing feels like an industry you need an invitation to, and you're still waiting for it to arrive
You will also receive three keep-forever PDFs: the Language of Licensing Glossary, the Pitching Calendar Guide, and the Portfolio Readiness Checklist.
WORKSHOP OUTLINE:
Pitching with Purpose: Aligned brands, calendars & follow ups
What makes a licensable portfolio: Themes, motifs and Seasons
The art licensing cycle: how it starts where it ends & navigating each point
03
02
01
SESSION ONE:
SESSION TWO
SESSION ONE
You'll also receive the Making Room for More Reflection and exclusive access to my
Dip Compass tool
WORKSHOP OUTLINE:
Why preparation sells more than perfection
Navigating the
dip cycle & growing self-trust
Naming the belief cycles that have kept you underpaid, small, or doubting
03
02
01
SESSION TWO:
SESSION TWO
SESSION ONE
Releasing the fear of wasting time and effort starts here
Knowing where to focus your energy next is only practical if you can also recognise patterns in your current season that have been keeping you underpaid, feeling small or doubting this dream is for you.
In this workshop we get to tackle both, so you come out with a real next step that scrolling your Instagram feed won't give you.
YOUR ART CAN WORK FOR YOU
THE MAKING CYCLES YOU'RE IN AREN'T SERVING YOU
Scrolling for a breakthrough feels productive because it's safe, but comparison is never going to give you the permission you need to take a real next step
This workshop is a warm introduction where I share what I've actually learned about how licensing works, and about the quieter thing underneath it: how to start small, keep making, and keep pitching, through the long stretch before anyone is clapping.
That part is rarely taught. It is the part I care about most.
I didn’t wait for the big break - I painted my own way in. What began as a student side hustle with no connections, email lists or followers became a full-time studio built on grit, grace, and a commitment to my dream.
Today, I'm represented by Wain's World product design and licensing agency creating artwork for brands around the globe. I teach artists how to trust themselves enough to give their dreams a chance. Whether you’re building your product line, chasing your first licensing deal or a mama sketching between nap times - I’m here to help you make art that tells a story that is unmistakably yours.
I built a career as
an artist - not overnight
purpose
just on
Hi, I'm Jess
MY LICENSING PARTNERS HAVE INCLUDED
$3 portraits at a student desk with a watercolour paint set left to me by my Gran, turned into a side-hustle. I taught myself Illustrator late at night and began taking on logos and small brand work. Those early portraits taught me how to simply start and trust my desire to carve out my own path. It set the tone for everything that followed.
A small side-hustle with a big purpose
2015-2016
WHERE I AM NOW
FINALLY MAKING $$
I FOUND MY FOOTING
THE EARLY YEARS
THE BEGINNING
FROM SIDE-HUSTLE TO INTERNATIONAL HEART-LED STUDIO
Creative design requests grew while I supplemented my income designing guidebooks for NPO's. My first nursery and wedding commissions arrived, and I felt the thrill of stepping into a creative path of my own. I sold out my first 20-person workshop and fell in love with teaching.
Wedding stationery, logo's and a sold out workshop
2017-2018
WHERE I AM NOW
FINALLY MAKING $$
I FOUND MY FOOTING
THE EARLY YEARS
THE BEGINNING
FROM SIDE-HUSTLE TO INTERNATIONAL HEART-LED STUDIO
I started building my first online course. My dad passed away unexpectedly. I finished the course through grief. In 2020, the world shut down, yet over 100 students enrolled in Watercolour Made Simple. I co-founded a stationery brand while moving cross-country.
Launching after loss & a stationery brand
2019-2020
WHERE I AM NOW
FINALLY MAKING $$
I FOUND MY FOOTING
THE EARLY YEARS
THE BEGINNING
FROM SIDE-HUSTLE TO INTERNATIONAL HEART-LED STUDIO
In 2022 I drew a line in the sand. I built a pattern library, invested in mentors, and committed to learning more about the licensing industry worldwide. Our baby girl arrived early in 2023. The night before her birth, my first non-exclusive licensing contract landed. I designed an Advent calendar during nap times, then signed with Moda Fabrics.
Nap time projects turned licensing contracts
2021-2022
WHERE I AM NOW
FINALLY MAKING $$
I FOUND MY FOOTING
THE EARLY YEARS
THE BEGINNING
FROM SIDE-HUSTLE TO INTERNATIONAL HEART-LED STUDIO
A sunlit studio, new collaborations monthly, and a redesigned website opened space to teach what truly helps: identity first, then skill, then simple systems. Brush to Brand is the small, steady path I wish I had to protect me from burnout cycles and overwhelm.
Represented by Wain's World Art Licensing Agency.
